The Latest Dawn Treader Banner in Theaters

Posted August 4, 2010 8:23 pm by fantasia_kitty

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Huge thanks to Narnian1 for running out to the theaters for us and snapping a few pictures for us!

This banner first showed up on Narnianos a few weeks ago, but wasn’t confirmed to be a legitimate poster until after I was gone on vacation, so we’re a bit slow reporting on it.

Hopefully now that it’s out in theaters, we’ll be able to get our hands on a hi-res image of it!

UPDATE: NarniaWebber Jacob C sent in an image of a slightly different banner hanging on the outside of the movie theater.

Narnia-Exterior-Banner

Narnia-Exterior-Banner

Thanks to Jacob C for the image!

Visit the ForumHave a comment or want to chime in on this news story? Check out the NarniaWeb Forum for some fantastic discussion. Just click here to post your comments. We look forward to seeing you on the forum! Here’s a quick preview of the forum discussion:

General Movie Discussion | Re: Trailer #2 *Spoilers*

I think this trailer puts a bit of a different light on this movie than the previous trailer did. The last one made it feel very kiddish, though I wasn't completely unhappy with it, I admit it didn't feel very serious. This new trailer feels grave, a bit mysterious, and overall significantly more mature. Some of the shots I really adored, like Lucy walking up to the magician's book. The Pevensies walking may have produced more questions than answers, but I'm glad it clears up the issue of what the heck was behind them, now it's just to figure out where these thrones are. I actually liked Caspian's line at the end, and I remember someone mentioning on another thread (or perhaps it was this one, I don't remember) that it sounded like something he would say while they were sailing into the darkness, and it makes sense because it sounds so urgent and somewhat desperate, a little like he's comforting his crew members while they are enduring horrible dreams in it.

Statistics : Posted by HighQueen_Of_LanternWaste • on Aug 11, 2010 9:13 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

I've just noticed how most of the photos we are getting of Lucy, she is wearing men's clothing. In the book she wore Caspian's clothes until her clothes were dry (it can be seen in the illustrations, though I'm not sure they are the best source for this.)

Anyways, what do you think of it? Being the tomboy that I am, it doesn't bother me in one way, but being a Narnia fan, I feel this is an attempt to make Lucy "masculine." I could get into how our culture feels that to be a strong woman you must act like a man, and how this is a result of such thinking, but thats my gender studies nerd side taking over. Image

Statistics : Posted by Valiant • on Aug 13, 2010 11:15 am • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

^^ I think it's just keeping up with the continuity of the first two movies: in LWW, once the Pevensies get to Narnia, they get Narnian clothes and they don't go back to their own clothes until they return to their own world. in PC it's the same too! so.....in VotDT I am guessing that that's why Lucy is still wearing Caspian's clothes but tha's just a theory......

Statistics : Posted by Liberty Hoffman • on Aug 13, 2010 1:27 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

Let's not forget that this is a DVD trailer, guys - not a theatrical trailer. That's why it's so short and that's why it doesn't cover as much ground as a traditional trailer would. Some of the criticisms I see in this thread would be valid IF this were FOX's next big marketing attempt, but it's not. It's just a quick glimpse to serve as a preview on a DVD.

Statistics : Posted by equustel • on Aug 13, 2010 2:17 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

Exactly, equustel. I've been considering that thought for a while and comforting myself with it.
Not that this new trailer is bad according to composition-- the only things that bug me are a couple off-sounding lines and the undercooked CGI.

Statistics : Posted by Lucy P. • on Aug 13, 2010 2:25 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

I think Lucy is just wearing pants because a dress on a ship isn't exactly practical, especially if she does any kind of climbing.

Statistics : Posted by Bookwyrm • on Aug 13, 2010 2:51 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

^Yes. At least that is what Elizabeth started to do in POTC when she began going at sea a lot. She wore pants instead of dresses.

Statistics : Posted by Daughter_of_Ramandu • on Aug 13, 2010 3:19 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

I really like this trailer a lot better then the first. The way how the introduction was laid out and the music gave you a sense that this will be a very epic movie.


Bookwyrm wrote:I think Lucy is just wearing pants because a dress on a ship isn't exactly practical, especially if she does any kind of climbing.


Didn't Susan and Lucy walk and climb down a lot in PC while wearing dresses? Even so I agree that Lucy should be wearing pants throughout the voyage because it was in the book.

Statistics : Posted by king caspian • on Aug 13, 2010 8:06 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

Did anybody else notice that Lucy, when with the other Pevensies in the trailer, is wearing the clothes she borrowed from Caspian? This is really worrying me. Not that I mind seeing more of Peter and Susan, but it is against the story. We don't see Peter again until the Last Battle. And Susan gives up on Narnia and is in America during Voyage of the Dawn Treader. And if Lucy is wearing Narnian clothes from during Dawn Treader, and the others have their Narnian stuff like Rhindon and Susan's bow, that means that it is either a really realistic dream or Susan and Peter are back in Narnia. Maybe it is in Aslan's country?

Statistics : Posted by RainytheNarnian • on Aug 14, 2010 8:42 am • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

Peter, Susan, Edmund, and Lucy are all together looking king and queenly. I have hope these scenes are simply part of a back story about the sovergienty of the Islands and nothing more. I wouldn't mind that at all.

Statistics : Posted by Ancientdogma • on Aug 16, 2010 12:25 am • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

Bookwyrm wrote:I think Lucy is just wearing pants because a dress on a ship isn't exactly practical, especially if she does any kind of climbing.




exactly what I was thinking! it makes sense that she would wear what everyone else on board it wearing for the duration of the trip for practical reasons!

Statistics : Posted by Liberty Hoffman • on Aug 16, 2010 12:56 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

I finally finished my analysis of this trailer:

Part 1: http://www.youtube.com/watch?v=OL9hhowMw7E

Part 2: http://www.youtube.com/watch?v=KNQ56Vu7-qM

Part 3: http://www.youtube.com/watch?v=kBAR_gq-NGM

Statistics : Posted by glumPuddle • on Aug 19, 2010 7:22 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

glumPuddle wrote:I finally finished my analysis of this trailer:
Part 1: http://www.youtube.com/watch?v=OL9hhowMw7E
Part 2: http://www.youtube.com/watch?v=KNQ56Vu7-qM
Part 3: http://www.youtube.com/watch?v=kBAR_gq-NGM


Excellent analysis, as always. Your editing skills have greatly improved over the years as well.

Just fyi (since I know you disliked this in the past), YouTube has changed their upload length limit from 10 minutes to 15 minutes. So you can now do longer bits of analysis per video, if you are so inclined. Image

http://youtube-global.blogspot.com/2010 ... nutes.html

Statistics : Posted by MinotaurforAslan • on Aug 19, 2010 10:22 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

You know, if the CGI was finished, this would be my favorite of the 3 trailers.

This trailer has a more mature, deeper, mysterious feel to it. It also has the best editing and music. I really like the opening. I think if the CGi was finished, it should be released as a TV trailer.

Statistics : Posted by Josh • on Oct 14, 2010 7:07 pm • Replies 110 • Views 3467

General Movie Discussion | Re: Trailer #2 *Spoilers*

I like this trailer better than the first one, but the third one is much better.

I have no problem with Lucy wearing pants, they would be much more practical for a sea voyage then a dress

Statistics : Posted by aragorn2 • on Oct 14, 2010 8:09 pm • Replies 110 • Views 3467

112 Comments For This Story

  • Lucy says: August 2nd, 2010 on 1:02 PM

    Sweet!

  • narnian1 says: August 2nd, 2010 on 1:05 PM

    Your welcome, I tell you- my sister and brother thought I was crazy going to the theater with a camera to take the picture of this banner.

  • Lucy P. says: August 2nd, 2010 on 1:11 PM

    Lastest? I hope not! I think you guys mean latest. :)

  • icarus says: August 2nd, 2010 on 1:12 PM

    Well its still not perfect – i can overlook the fact that the dawn treader is backwards, as only the most hardcore geeks like us are going to notice the design of the sail being in mirror image, but the way they’ve messed with the coloring on the Dawn Treader sail is still disappointing considering how awesome the original image looks on Narnia.com. And reepicheep of course still looks wildly out of place, just as he has done on everything so far, and there are a few other minor problems with the overall composition and editing of the poster – but compared with the ugly monstrosity of a poster that showed up yesterday, this is positively fantastic.

    • Kris says: August 2nd, 2010 on 2:44 PM

      Ugh you’re right about the color. Not cool! As far as Reep being out of place, I’ve been thinking about that aand I actually think he’s supposed to be out of place. I think thats kind of the trademark of his character. He always seems "out of place" in the book, (he’s a mouse for goodness sake,lol) but I think thats what makes him so lovable and whimsical.

    • NarniaNut says: August 2nd, 2010 on 4:34 PM

      Ya the coloring isnt my favorite :(

  • HighQueen_Of_LanternWaste says: August 2nd, 2010 on 1:17 PM

    Great! More advertising! But isn’t the sail supposed to be purple, not red? Or is it just the lighting?

  • daughter of the King says: August 2nd, 2010 on 1:17 PM

    The Dawn Treader is flipped; the sail is red; that horrendous tagline is still present; and Reepicheep still looks tacky standing on top of the logo. But it is better than the one that was rumored to be the official poster.

    • Silver the Wanderer says: August 2nd, 2010 on 6:50 PM

      Heh, those are my exact thoughts! x3 When I first saw this, I was like "red sail whaaat?" Then, "Oh, at least it’s a COMPLETE sail."

  • glumPuddle says: August 2nd, 2010 on 1:20 PM

    Red sail? More weirdness in the marketing.

  • Lutra's Pearl says: August 2nd, 2010 on 1:24 PM

    Yeah!!!! More posters!!!! That means we are getting closer. We only have 4 more months!!!!!!!!!!!!!!!! Keep the story of Aslan alive!!!

  • narnian1 says: August 2nd, 2010 on 1:25 PM

    I tell ya, I didn’t even notice the ship was flipped, still can’t tell how you all notice it. as for the red sail, it didn’t even cross my mind that it’s supposed to be purple, I guess it was done to just match the banner like daughter of king said.

  • Gloria, a Fandinarnia says: August 2nd, 2010 on 1:28 PM

    It is even more beautiful on these photos!

  • true-narnian_queen says: August 2nd, 2010 on 1:33 PM

    AWSOME!!!!

  • Boy Scout says: August 2nd, 2010 on 1:33 PM

    The red sail is odd, wasn’t it purple in the trailer?

  • lucyrocks17 says: August 2nd, 2010 on 1:37 PM

    Sweet!

  • Waleed Khan says: August 2nd, 2010 on 1:41 PM

    Beautiful!!! December 10th gets closer by the minute…

  • Danielmy Brother says: August 2nd, 2010 on 1:42 PM

    Maybe it’s gong in a different direction instead of being flipped or backwards. I like it. The Voyage is getting closer and I’m so ready.

  • TumnusTheBrave says: August 2nd, 2010 on 1:55 PM

    yea i as at the theaters here in canada ontario and i saw a big banner at the theaters outside

  • LadyCourage says: August 2nd, 2010 on 2:14 PM

    … OK, that’s a weird looking poster… You know, if Fox doesn’t step up and do something GOOD with this marketing, VDT stands an excellent chance of being as bad a financial flop as PC. Sure, PC wasn’t that great of a movie, merely comparing it to many of the other family flicks that have come out recently. But Marketing can often make or break a film.

  • Lady Galadriel says: August 2nd, 2010 on 2:21 PM

    I’d say Reepicheep on the logo makes it look more childish. And I’m not sure what’s up with the red sail. But generally, I really like it as a poster! I bet it is very eye-catching to see in person!

    • narnian1 says: August 2nd, 2010 on 2:34 PM

      that is is! I first saw that banner 3 weeks ago when I went to Inception’s opening midnight show- my eyes caught that banner as if it was right in front of my face rather than up in the ceiling.

  • DamselJillPole says: August 2nd, 2010 on 2:27 PM

    That is awesome! Though you can tell that the other poster 9one a lot of people bashed) was obiviously unfinished that Fox really was working on.

  • GlimGlum says: August 2nd, 2010 on 2:35 PM

    That’s more like it. Show the Dawn Treader! Sail on VDT! :)

  • Kris says: August 2nd, 2010 on 2:51 PM

    Ok I thought I was really hardcore, but I have to admit, I did not notice that the DT was flipped. I DID however notice (with disgust) that the sail is RED!! UGH!!!! Maybe its just a color issue with the camera that took the pic?? maybe?? hopefully??? Anyway as far as poor Reep goes, yes, he looks out of place. He is ALWAYS going to look out of place, he’s a mouse! He can’t help it! lol. I really like it though, like I said in my above comment, I think thats kind of a trademark of his character, it makes him more loveable and whimsical to be a small mouse among "giants" Its why we all love him!

    • narnian1 says: August 2nd, 2010 on 2:58 PM

      Nope, it’s not the camera. I can guarantee that the sail is in fact reddish in the banner.

  • son of rillian says: August 2nd, 2010 on 3:03 PM

    the ship is the exact same one on narnia.com
    exept it has flipped you can tell by the N shape symbol at the bottom.

  • narnia365 says: August 2nd, 2010 on 3:21 PM

    Red sail???

  • pselpevensie says: August 2nd, 2010 on 3:42 PM

    SO AWESOME! I LOVE IT AND CAN’T WAIT TO SEE IT AT THE THEATRES IN MY TOWN!!!!!!!

  • ~DaughterOfEve~ says: August 2nd, 2010 on 3:46 PM

    That’s really cool! I just don’t understand why the sail on the Dawn Treader is red and not purple… maybe its because the theme is evening or something but I just find it odd… Other than that its good to know that the word is getting out there!

    • FriendOfNarnia2 says: August 2nd, 2010 on 4:06 PM

      My guess is because the font is red, and they thought purple and red would sort of clash…

      • narniafan#1 says: August 2nd, 2010 on 4:56 PM

        What I want to know is… who cares if the colors clash! I actually like the poster, but I don’t think the sail’s color should have been changed. I don’t think purple would have ruined the poster, but instead drawn one’s eye toward it.
        Perhaps we should just be grateful that there is a poster at all!

  • always narnian says: August 2nd, 2010 on 4:38 PM

    Neat! I cannot waittttt!!!!!!! Yahhhooo

  • Starlily says: August 2nd, 2010 on 4:41 PM

    For some reason the poster reminds me of the BBC Voyage of the Dawn Treader. That’s not such a bad thing…and I like the poster all right…but I wish the poster-makers could be a little more imaginative. I liked the posters for LWW and PC better. But this new poster does convey the idea of the movie without giving out any spoilers, and it’s simple but eye-catching.

    So does anyone think there will be any more posters, or are these ones going to be it? I’m feeling like we haven’t hit the climax yet, and I’m hoping it’s going to be good.

    • FriendOfNarnia2 says: August 2nd, 2010 on 5:10 PM

      If they do the marketing right the climax will come at the end of November/beginning of December.

  • Fire vein says: August 2nd, 2010 on 5:39 PM

    Wonderful!!!!

  • narnia fan 7 says: August 2nd, 2010 on 7:23 PM

    Awsome!

  • Knight of the Lion says: August 2nd, 2010 on 7:46 PM

    No big news for me. I saw this banner a couple weeks ago at Narnia Fans.com.

  • Aslie says: August 2nd, 2010 on 7:54 PM

    I like how they are emphasizing Aslan and the boat more than the actors themselves. It makes me think and hope that Aslan will be more in this movie than Prince Caspian.

  • LucyTheValiant says: August 2nd, 2010 on 8:10 PM

    I’m so glad to see everything coming alon but I’m oddly dissapointed that fox is making changes like that (referring to the sail). I hope that all these things are completly fixed for the movie. Sail On VDT!! :)

    • FriendOfNarnia2 says: August 2nd, 2010 on 9:26 PM

      I’m 99.99% sure the sail will be purple in the movie.

      • LucyTheValiant says: August 3rd, 2010 on 9:26 AM

        I am too but another director is definitly scaring me :P
        I think VDT has the most to live up to since so many people are expecting so much from it :)

      • Bookwyrm says: August 3rd, 2010 on 5:20 PM

        All you have to do is visit Narnia.com and you’ll see the sail is purple.

  • Ari says: August 2nd, 2010 on 9:59 PM

    I saw that poster weeks ago. I got really excited, especially when I saw the cut out!

  • Bookwyrm says: August 3rd, 2010 on 2:44 AM

    I don’t like the coloring and Reep looks stupider than ever perched on the logo, but it’s a definite improvement over what we’ve seen so far.

  • narniamaniac says: August 3rd, 2010 on 3:28 AM

    Dawn Treader was mentioned in a British magazine called The Radio Times this week!!!!Transcript:

    "One to watch:Will Poulter,
    Will Poulter made his debut at just 14 in acclaimed, low budget 2007 feature film Son of Rambow
    Currently: Now 17, Poulter is the outstanding talent among the youngcomedy troupe who feature in the new series School of Comedy
    NEXT:POULTER STARS IN THE PIVOTAL ROLE OF EUSTACE CLARENCE SCRUBB IN THE NEXT INSTALLMENT OF THE CHRONICLES OF NARNIA:THE VOYAGE OF THE DAWN TREADER."

    It’s nice to see Narnia mentioned, even if it’s just a small article!!!!
    Also, The LWW was named 33rd in the Radio Times 100 Greatest Family Films, which isn’t bad!!

  • DragonGirl28 says: August 3rd, 2010 on 6:22 AM

    AHHH! That is totally awesome!!! *wishes her movie theater had VDT posters*

  • Mirima Rosetrader says: August 3rd, 2010 on 7:08 AM

    Wow!!! That looks awesome!!! Is it just me or does the Dawn Treader’s sail look red? Or is that supposed to be part of the lighting for the banner? Long live Aslan and sail on VDT!!! :D

  • Jessica says: August 3rd, 2010 on 9:28 AM

    COOL!!!!

  • Braden Woodburn says: August 3rd, 2010 on 9:38 AM

    Ooo! Those look really nice! I’ll be sure to take pictures of any Voyage of the Dawn Treader related things as soon as I see them! Awesome banners!

  • FrecklefaceJill says: August 3rd, 2010 on 9:56 AM

    narnian1, thank you sooooo much! I love them! 9So does my mom) :D

    FFJ

  • FrecklefaceJill says: August 3rd, 2010 on 9:56 AM

    *So*

  • QueenLucy12 says: August 3rd, 2010 on 10:43 AM

    Coolieo!!!!!!!!!!!!!

  • sgk474 says: August 3rd, 2010 on 11:06 AM

    They are great – I want to see Lucy and Edmund and Eustace on some. I went to watch Toy Story 3 today in the UK and was gutted the Voyage Trailer wasn’t shown. Has anyone seen it as a theatre trailer in the UK? Did it show before Toy Story 3 across USA? Anywhere else? In front of any other films? When will trailer 2 be out?

    • SusanPevensie3 says: August 3rd, 2010 on 2:55 PM

      From what i have heard from my freinds it was not shown before toy story 3, but it was shown before Eclipse and Ramona and Bezus

    • A_Narnian_Lullaby says: August 3rd, 2010 on 4:49 PM

      I saw Toy Story 3 a few weeks back and it was the second or third trailer they showed. But I live in the US,so Im not sure if its just something with the UK or what. Sorry though!

      • sgk474 says: August 6th, 2010 on 9:44 AM

        Thanks both of you for your replies – i just hope this film gets widely publisised – hardly anyone I know knew about Prince Caspian before i told them.

  • Tribunal says: August 3rd, 2010 on 11:25 AM

    The movie comes out in less than 4 months and this is the best Fox has to show? This poster looks horrible, Aslan doesn’t even look like himself. They’re going to have to step up the marketing and start creating some hype soon if they even want this film to have a chance at the box-office during a very heated winter season. With Harry Potter 7, Tangled, Tron Legacy, Yogi Bear, and Little Fockers all opening during the same time I’m starting to feel Fox isn’t doing enough and are throwing this film away.

    • Cynical Narnia Fanboy says: August 4th, 2010 on 12:30 PM

      Yeah, I agree. They’d better get crackin’…
      We need a better trailer than that, too, a little more comprehensive,otherwise people who haven’t read the books or anything will not be interested.

  • High Queene ShellyBelly says: August 3rd, 2010 on 11:43 AM

    I think Reep would look really cute with one little mouse foot forward and his sword extended. when he bowed to aslan in PC it really made me chuckle. THANK YOU SOOO MUCH NARNIAN ONE!!!!!!! THAT WAS A LOT OF EFFORT AND WE APPRECIATE IT!

    • High Queene ShellyBelly says: August 3rd, 2010 on 11:45 AM

      at 2nd glance, i guess if he extended his foot any farther forward he’d fall off the letter-LOL

  • High Queene ShellyBelly says: August 3rd, 2010 on 11:48 AM

    also, red has been scientifically tested, along with yellow, to have the most impact on the human brain- that’s probably why they went with it over a purple sail for an ad.

  • Milady of Narnia says: August 3rd, 2010 on 12:13 PM

    Sail On VDT!!!

  • iliveinnarnia says: August 3rd, 2010 on 12:43 PM

    Better than the teaser. i thought the sail was purple.. but o well
    And I dont like reep on the logo…Laame..

  • prince caspain says: August 3rd, 2010 on 1:03 PM

    i love narnia

  • For Christ Alone says: August 3rd, 2010 on 2:05 PM

    Gives me chills!!!!! I am so excited! I wonder why my theaters don’t know where it will be playing down here yet! I want to buy my tickets for opening night before it fills up!

  • Anonymous Narnian says: August 3rd, 2010 on 2:28 PM

    It’s red… The sail is red…

    WHAT?

    • Anonymous Narnian says: August 3rd, 2010 on 2:29 PM

      Oh, gotcha. It’s good to read all of the comments first. Color adjusted. Thanks.

  • SusanPevensie3 says: August 3rd, 2010 on 2:56 PM

    yay!!!!!!!!!!!!!!!!!!

  • A_Narnian_Lullaby says: August 3rd, 2010 on 4:43 PM

    So,I think its very pretty,but it is a little odd that the sail is red when in everything else it’s been purple. But Im not going to harp on that,cause I think everyones noticed it anyway! ^.^ I wish they would make more posters with Edmund, Lucy, Caspian, and Eustace though-especially Eustace,considering he’s kind of one of the main characters. Oh well though! There’s still four more months left for them to make more posters!

  • Medinah says: August 3rd, 2010 on 9:27 PM

    One step closer to the day!! Very nice!

  • I love Narnia! says: August 4th, 2010 on 8:06 AM

    WHOA. Love it

  • Cynical Narnia Fanboy says: August 4th, 2010 on 12:26 PM

    Whoa, Reep looks…lame. Sorry, but he’s just standing there in the middle of nowhere. And hopefully they come up with a better tagline. "return to magic, return to hope, return to Narnia????!! That’s terrible!
    Oh, well, still can’t wait to see it! :)

  • narnia fan 7 says: August 5th, 2010 on 12:17 PM

    cool

  • ibzan says: August 5th, 2010 on 12:19 PM

    I still don’t like it. The Teaser Poster is so much better than this one. I hope we can see a ‘more characters" poster soon!

  • Riklionheart says: August 5th, 2010 on 1:03 PM

    where can I see the new trailer?

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